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How to create video ads

In order to start creating video ads through Qwaya, all you need to do is the following:

1. Navigate to the ‘Create ads’ tab and select your desired Facebook page from the left hand sidebar.

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2. Once the pop up window appears click on ‘Video ads’.

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3. Select your campaign objective and choose a call to action if desired.

4. Next select an existing video from the drop down menu or select ‘Video upload’ (please skip to step 8 if using an existing video).

Supported file types and sizes:

The aspect ratio of the video must be between 9×16 and 16×9. Facebook supports the following formats for uploaded videos:
3g2, 3gp, 3gpp, asf, avi, dat, divx, dv, f4v, flv, m2ts, m4v, mkv, mod, mov, mp4, mpe, mpeg, mpeg4, mpg, mts, nsv, ogm, ogv, qt, tod, ts, vob, and wmv.

Max file size: 1GB
Max duration: 20 minutes

5. Once your video is selected click on ‘Upload’.

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6. Once you’ve clicked upload, click on ‘Begin transfer’ once the window appears. Please leave this window open until all 3 steps have been completed. Please note that the speed of upload depends on your computer/network connection.

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7. Once the upload is complete, your new video will be populated in the ‘Existing video’ drop down menu. Please note that if you’re unable to see your existing/newly uploaded video in the ‘Existing video’ drop down, please click on ‘Update existing videos’ at the bottom of the window.

8. Add a video thumbnail, post text and update your placement options if desired.

9. Click on the ‘Edit website url’ drop down menu if you would like to add a call to action and a link to an external website.

10. Finally click ‘Create’ or save your creative as a template.

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