You can see conversion metrics from three sources in Qwaya:
Facebook conversion metrics are called Actions and are things like page likes, app installs, post comments, etc. You don't need to do anthing in order to get your Facebook conversion metrics in Qwaya.
Google Analytics conversion metrics are either Goals or Transactions, depending on how you've implemented Google Analytics on your website. Goals are reported as a total, which means that if you have set up many different goals, you will not see a detailed breakdown of them in Qwaya.
In order to see your Google Analytics conversions in Qwaya, please follow the instructions in the Google Analytics section of our user guide.
Qwaya conversion metrics are called Orders, and you can read more about how to enable this in the Qwaya conversion tracking section of our user guide.