- Schedule your campaign running times
- Automate campaigns with rules
- Google analytics plug'n play
Collect all your Facebook assets in Qwaya by connecting multiple Facebook user accounts. All your ad accounts, Pages, Apps and Events in one place.
Use your goals from Google Analytics to track campaign and ad performance on any KPI - Goals, Conversions, Transactions, Revenue. You choose.
No tech skills needed. Simply add your Google Analytics credentials to Qwaya and you're all set. Great way of comparing Facebook campaign performance to other channels.
Find your audience sweet spot by auto splitting targeting in granular segments and get a side by side comparison. You can split your audience in multiple segments based on any targeting criteria.
Find out which combination of text and image make up the best performing ad, and save lots of time by generating all possible ad variations of in one go. Qwaya gives you the ability to test all sorts of ad types and placements, including News feed ads for your website and Mobile app install ads.
Qwaya is built by people with real experience from digital advertising and our mission is to refine that experience into the most powerful yet intuitive Facebook ads tool available. It should be no surprise that the productivity enhancing aspects of Qwaya are highly valued by our customers - especially by those accustomed to the Facebook ad manager and Power Editor.
Save ads and target audiences in templates to streamline your workflow. This way you don’t have to do the same thing over and over again.
Place campaigns and templates in dedicated folders to get a structured overview. Saves a lot of time when you need to keep campaigns separated for different markets or product categories etc - or just want to keep the clutter away to focus on one Facebook ads campaign at at time.
Get a quick overview of your campaign performance and spot trends early to optimize return. Easily drill down from campaign to ad level graphs to identify winning and losing marketing message and target audience combinations.
Increase ROI by scheduling your campaigns to run on certain days of week or time of day. Run your ads when your campaigns are most likely to generate the response you’re looking for.
Set rules for your campaigns to stop if certain criterias are met.
For example: Pause the campaign if CPC exceeds $1.
Make sure your best performing ads are played (These are not necessarily the ones chosen by FB’s algorithm) by rotating the variations you specify. Let Qwaya work when you don’t.
For Agencies and many other businesses advertising is a team effort. Our team plans let you invite everyone who's involved.
Share ads and audience targetings across one Qwaya account. All team members can contribute and reuse work done by others. All users gets the same view of campaign folders and reporting interface.
Companies who use Facebook marketing and Facebook advertising to drive business, through direct response or branding, are constantly looking to improve ROI and productivity - which is precisely the purpose of Qwaya.
If you, just like most of our customers, used to depend on Facebook ads manager or Facebook power editor you will know what we are talking about. If you're sophisticated enough to have started looking for alternatives to the free tools from Facebook but don't think the enterprise solutions are worth the money, well, give us a try!
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